Technology, and not the tech giants, is still the best chance for media to get subscribers back

Subscriptions, not ads nor social-generated windfall miracles seem to be, after all, the most credible way for journalism to regain solid ground. Hear no mermaid singing of trendy tech cornucopias: Even if still away from sustainability – let alone the fat margins of pre-digital – the consistent deployment of readers paying for journalism is the conducting wire behind some shimmering hope in a scorched earth media environment.…

Never an US Open mattered so much for media

tennis court photoThis year, the US Open, one of the four Grand Slam tennis world tournaments, will not be measured by the skills of the most talented players in the world. The eyes will all be behind the camera – or better, the servers – on the possible major disruptor that has caused havoc in many areas: Amazon.…